Some news that came out of last week’s Board of Trustees’ committee meetings might result in some crowded inboxes.
Information director Lisa Powers announced plans for a daily newsletter, Penn State Today, that will be e-mailed to everyone with a psu.edu e-mail address (130,000 or so) starting in June. She said most Big Ten institutions have a similar vehicle that delivers daily news to students and faculty and it is one of the key internal pieces Penn State media relations has been missing. Those with a psu.edu address will have no choice but to receive these e-mails; those without one can also sign up.
One can imagine that this will not go over too well with students who don’t care about news stories with a public relations slant, as Twitter is aflame with complaints whenever Rodney Erickson’s office sends out an e-mail, but there’s no doubt it’s a solid outreach measure. Just try not to groan too much about those extra clicks you’ll have to make.