Anybody who has a Twitter account probably knows about the big day that the THON Public Relations committee had on Friday. For the unenlightened, THON PR has been tweeting celebrities for the past few weeks asking them to help get the word out about THON. Their hard work paid off on Friday when Khloe Kardashian, of Keeping Up with the Kardashians, first tweeted about THON. She then promised to tweet back anybody who donated to the philanthropy. Jay Sean and Lindsay Lohan also helped out the cause be retweeting Kardashian's comments. Not surprisingly, this had a huge impact on the number of followers THON had on Twitter as well as hits on THON.org.
I was able to get a hold of Elyse Adams, PR Overall, who gave me some information about how Khloe helped out THON. "It's extremely exciting to have the support of someone like Khloe. She is helping us spread awareness about THON and pediatric cancer," Adams wrote in an email. She elaborated by saying that, "on Friday, January 29th, @THON gained 1001 followers on Twitter between the hours of 1:29 p.m. and 11:59 p.m. (plus a few hundred more on Saturday)! Our makeshift video to thank Khloe received more than 6,000 hits in one day. And our YouTube channel received more than 5,000 hits."
Read on after the jump for some more statistics from the day.
Greg Gabbard ran City Lights Records on College Ave for 25 years. The record store closed on Saturday to the disappointment of State College music lovers past and present. Hasan stopped by to talk with Greg last week to pick the mind of a man who has done so much for our community's musical inclinations.
What does the future hold for you?
Well that's an interesting question. I am going to have a lot of stock left so for a period of time I will still be selling music. Probably utilizing the internet, the technology I struggled against for the past several years. I do not believe it shouldn't exist, I just like a little variety so I will be utilizing that to sell records, CDs, and everything else I have for sale.
What inspired you to first start City Lights Records?
I was a record collector and loved music and had purchased thousands of records over time. I was about to become an English teacher in high school and a friend of mine says "I will pay you more than that to open up a record store for me". He already had one and wanted another one in another city. I said "I will do that for a little while" and well...its been a little while.
What is a typical day in City Lights Records?
A typical day here is pricing records, pricing CDs, selling records, selling CDs, answering questions about music, about new releases. It involves a lot of speaking so by the end of the day I go home and am very quiet.
If you were a musician in a band, what instrument would you play and why?
I actually was in a band in college and was the singer.
What do you like most about music?
I think my favorite part of the listening experience is the ability of the music to move you emotionally. It is a wonder to me about how much it can move me.
What are your top five albums of all time?
I have never been able to do that. I can say what some of my favorite albums are but it would be difficult for me to rank them because I would end up saying "that's in the top ten, not the top five." I don't think I could live without the Beatles albums, John Coltrane albums, Miles Davis albums, Clash albums, The Jam, The Replacements. Some of the more aggressive music I like. Soul, Reggae....I need something from all genres.
What is City Lights Records relationship with institutions that promote local music?
Help in any way we can. I have always loved to tell people who the best bands in State College are, who they should go to see. They ask me "do you have an alternative band in State College, do you have an alt. country band in State College". I always try to point them in the right direction for that. When clubs have shows I try to advertise as much as I can for the local shows. That is what keeps our community musical so I'll do anything.
Do you have a favorite local hotspot for music?
I was just in one of my favorites last night. I saw our own Dawn Kinnard, a woman who used to live here in town and moved to Nashville and went to London and recorded an album. She is going to record another one in England. We are pretty proud of her and she stopped by last night and played at Zeno's. It was great!
Do you have any advice for upcoming musicians in State College?
Be the best you can be at whatever you do and use your imagination.
If you were a dinosaur, what kind would you be? And why?
A pterodactyl, just to stay out of everybody's way.
You may have spent your Friday night drinking alcohol or smoking marijuana while on the lookout for those pesky police. They're always trying to spoil your fun, right?
To get a policeman's perspective, I tagged along with a university cop while he made his Friday rounds. For security's sake, I can't mention names or places, but here's what happened on my journey to the other side. As students, you may expect police officers to be gruff, handcuff-happy jerks, but Officer X was a wonderful guy. The police don't go out of their way to bust people; they merely strive to keep the students safe, even if that means slapping citations onto a few unlucky law-breakers.
Didn't get into the concert? No problem! We sent new Staff Photographer Charlotte to catch some of the action as Set Your Goals and Motion City Soundtrack played for an excited Penn State crowd.
http://www.onwardstate.com/images/stefan_choquette/mcs/soundslider.swf?size=1&format=xml&embed_width=500&embed_height=450
THON is less than 19 days away.
We're gearing up at Onward State to make sure you have access to the best THON coverage anywhere. Traditionally (meaning last time we did this), THON weekend means our site becomes THONward State (follow us on Twitter). Since Mitch worked so hard on our redesign, we thought you all could help give him a break. So here's the contest.
Task:
We'd like you to create our new THONward State logo!
Rules:
The logo must be 567px by 82px. There must be a 5px border around the main image that is solid color so that we can make sure it fits our background. That solid color will dictate our background color.
You must submit your design to [email protected].
The deadline is 11:59pm February 14th.
Prize:
The editors and staff will choose the winning logo and that logo will become our logo for the weekend of THON! Pretty cool eh? Our THON production manager Stefan will donate $25 in the winner's name. And, as an added bonus we'll even take a screenshot of the site and have Davis autograph it for you (I know! I can't believe it either!)
Here are our logo files in one PSD along with guidelines so you can align your design properly. [download]
Good luck!
Dear SPA,
Thank you for bringing good music to the HUB for once. After Pitbull, I was a little bit skeptical about the music taste you had. Selling out Motion City Soundtrack in a couple of hours helped your status tremendously.
Tonight was phenomenal. Set Your Goals really psyched up the crowd. The range the vocalists had was surprising, but enjoyable. At one point in time, however, I thought a girl had come on stage to sing. I was wrong. It was one of the male vocalists. He really tricked me! They also told you that you were in their top five favorite shows! Congrats, guys! We can crowd surf and circle pit better (but not the best) than other places. Put that on your resume!
Now, I was skeptical when I listened to My Dinosaur Life (Motion City Soundtrack's latest album) for the first time. Something just wasn't right. It was a little bit after that that I heard they were coming to Penn State. I said to myself, "I shall investigate." I was very worried that maybe Justin had blown out his vocals. He, in fact, did not. I suppose I just dislike most of the new album. However, they did play "@!#?@!," which happens to be the one song I dig on My Dinosaur Life. Also, when they played "Let's Get Fucked Up and Die" I peed myself a little bit.
Oh, SPA, how I adore you when you bring good musicians into my life. Thank you so much.
I hope all is well, and everyone had as much fun as I did at the show.
Sincerely yours,
Melanie
