It was a day filled with victories at the Bryce Jordan Center — the Lady Lion Pink Zone passed the $1 million milestone for its breast cancer efforts over the past eight years, the event brought in the sixth largest crowd in BJC history, and to top it all off, the Lady Lions defeated the Wisconsin Badgers, 78-68.

The BJC was packed Sunday afternoon with Lady Lions fans dressed in pink in support of the Pink Zone game. The crowd cheered on the 698 men and women who took the court at halftime, all of whom held signs containing the number of years they’ve survived breast cancer. In total, the nearly 700 people totaled 3,500 years of breast cancer survivorship.

Those numbers have grown a lot since the first Pink Zone game in February of 2007. The Lady Lions, sporting pink uniforms, celebrated a victory over the Badgers while honoring approximately 30 breast cancer survivors during a special halftime ceremony. More than $20,000 was raised that year to support breast cancer research, and in the process, a new Penn State tradition was born.

The fundraising total for this year is not available yet, but Pink Zone’s goal was $300,000. The six benefactors are Penn State Hershey, Mount Nittany Health, the Pennsylvania Breast Cancer Location, J.C. Blair Memorial Hospital, Geisinger-Lewistown, and the Kay Yow Cancer Fund.

According to its mission statement, The Pennsylvania Pink Zone promotes cancer awareness and empowers survivors through year-round efforts to raise funds critical in supporting vital breast cancer organizations, charities, and facilities that focus on breast cancer education, prevention, diagnosis, and treatment.

Check out the video below for highlights from the Pink Zone game: