Introducing @OnwardStSports
It gives me great pleasure to introduce the fourth Twitter account in the Onward State family of social media, @OnwardStSports.
We’ve heard your pleas. No matter how much you try, you just can’t get into Penn State basketball. During my three years at Onward State, the number one complaint I’ve heard about our social media strategy is the saturation of live game updates during various Penn State sporting events. It’s a concern I understand; not everyone is a sports fan and interested in constant live tweeting during games.
On the other hand, Penn State athletics is one of the central pillars of university life and an important source of pride in our community (#culture or whatever). We want to make sure that our 31 varsity sports get the coverage they deserve. That’s where @OnwardStSports comes in. Now, we’ll be able to cover some of our non-revenue teams with more depth, including wrestling and the Big Ten champion Lady Lions.
You’re still going to get the most important stuff from the main @OnwardState account, like big plays, final scores, or updates from games coming down the wire. Our hope is that @OnwardStSports will augment that coverage, and we invite you to follow that account if you’re interested in constant live game updates and other sports coverages from our team here at Onward State.
Our other social media accounts include @OnwardStateFeed, @THONwardState, Facebook, Instagram, and Google+.
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