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New Beaver Stadium Scoreboards Are Ad-Filled, Scoreless Disappointments

Before I start my complaining, I should preface this by saying that the new video boards at Beaver Stadium are as state-of-the-art as they come. They’re beautiful, high definition, and absolutely massive. They dominate the view inside the stadium and they’re awesome for replays or catching live action when you may not have a good view of a particular play.

They are a huge improvement over the outdated predecessors that used to loom over the nosebleeds, featuring that extremely annoying spinning Nittany Lion logo that was reminiscent of a Windows 98 screensaver.

Having said that, the new video boards could be so much better. Sitting at the stadium Saturday afternoon, I found myself confused early in the first quarter when I glanced around the stadium in search of the time, down, and distance.

And then I realized that the new scoreboards are dominated by advertising and don’t have the score or any pertinent game-related information. Instead, I had to look at a tiny strip below the second deck for any useful data:

Photo: @bietschbradley
Try to find the score! (photo: @bietschbradley)

If you were in Beaver Stadium, you had to squint to find how many yards were left for a first down or how much time remained in the quarter, because it definitely wouldn’t make sense to put them on the gigantic, brand new, super clear video boards in the stadium, right?

And while the video on the boards was extremely crisp, it was bogged down by the surrounding advertisements, which seemed to take up about half of the total board space. In fact, there was a Pepsi ad DIRECTLY NEXT TO ANOTHER PEPSI AD at one point during Saturday’s game.

Plenty of fans took to the Internet to speak out about their disappointment:

It’s a shame, especially considering how excited we were for the features to add the new Penn State experience. What did you think about the new Beaver Stadium scoreboard? Did the lack of an actual score on the board bother you too, or were you impressed with the newest addition to the home of Penn State football?

About the Author

Zach Berger

Zach Berger is a reporter and Onward State's Managing Editor Emeritus. You can find him at the Phyrst more nights than not. If he had to pick a last meal, Zach would go for a medium-rare New York strip steak with a side of garlic mashed potatoes and a cold BrewDog Punk IPA. You can reach him via e-mail at [email protected] or on Twitter at @theZachBerger.


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