Penn State Applies For ‘Happy Valley’ Trademark
Take a walk through downtown State College stores and you’ll find everything from t-shirts to shot glasses smattered with “Happy Valley” across it. Penn State is hoping to regulate that with a trademark filing last month.
The university filed a trademark application with the U.S. Patent and Trademark Office for “Happy Valley,” according to the Centre Daily Times. The trademark, which was not renewed by a previous entity that held it, is intended for officially-licensed merchandise.
“There is now an opportunity to not only continue using the term appropriately, but also to protect against possible improper use of the federal registration of Happy Valley by a third party – for example, not allowing a vendor to tie the term with the promotion of excessive drinking,” Penn State spokesperson Rachel Pell wrote in a statement.
“Penn State recognizes the importance of this term to the community, and is committed to working with local government and business leaders. We will be meeting with local stakeholders in the coming months.”
There isn’t one ultimate tale of how Penn State, or the surrounding area, was first tied to the term “Happy Valley.”
Some attribute the link to the fact that State College was not hit hard during the Great Depression. The university claims the term was used as early as the 1950s and was popularized by sports writers and broadcasters who covered Penn State football. Penn State historians have discussed their takes on the origin.
Your ad blocker is on.
Please choose an option below.
Purchase a Subscription!
About the Author
Want to be a part of the nation’s premier student-run media outlet? Want to have your words read or your pictures seen by hundreds of thousands of readers and social media followers?
“As we work together to make the impact as least disruptive as possible to our students and employees, we strongly urge Congress and the president to end this impasse.”
Send this to a friend