With less than two weeks until kickoff, Penn State’s athletic department is still trying to push season tickets and ticket packages to fill up Beaver Stadium. Last week, the university announced a deal which allowed current season ticket holders to purchase additional packages at face value. This weekend, Penn State offered a more targeted approach, complete with cutesy names.

The new packages offer partial ticket plans to different demographics with incentives like free parking and concession stand coupons. The plans target recent graduates (graduating between 2009 and 2013), Nittany Lion Club members that don’t have season tickets, and Varsity ‘S’ Club members/former student-athletes.

Penn State’s average attendance peaked at 108,917 in 2007 and has decreased gradually ever since. Unrest after the Sandusky revelations and the enormously unpopular STEP program led to the lowest attendance last year since the stadium renovations in 2001, despite an inspiring performance on the field. Through all of this, Penn State still had the fifth highest attendance in the nation last season.

Here are the details for the three new programs, which can be purchased at 1-800-NITTANY.

Tried & True Ticket Program

Former Nittany Lion Club members and current NLC members who do not have 2013 season tickets can purchase tickets for the Michigan (Oct. 12), Purdue (Nov. 16), Eastern Michigan (Sept. 7) and Kent State (Sept. 21) games in Section EH for $325 per ticket package, which is $175 off the regular ticket price. The Tried & True Ticket Program includes one ticket to the four games in the $400 per seat zone (Red), a $100 Nittany Lion Club donation, one (1) yellow parking pass and a $5 concession coupon for each of the four games. In addition to securing a ticket to the four games, fans also will receive two Nittany Lion Club priority points for each purchased package. There is a limit of four tickets per account holder.

Recent Graduate Ticket Program

The Penn State Alumni Association and the Nittany Lion Club have teamed up to offer a football ticket program exclusively for alumni who have graduated within the past five years (2009-13). This four-game package includes one ticket for the Michigan, Purdue, Eastern Michigan and Kent State games, one (1) yellow parking pass and a $5 concession coupon for each game.

The cost is $325 per ticket package, which is $135 off the regular ticket price, and includes a $100 Nittany Lion Club donation. The Recent Graduate Ticket Program includes one ticket to the four games in Section ECU in the $200 per seat zone (Yellow). Section ECU is near the student section on the East side of Beaver Stadium. Alumni also will receive two Nittany Lion Club priority points for each purchased package. There is a limit of four tickets per recent graduate for this program.

Varsity ‘S’ Club/Alumni Challenge Ticket Program

Varsity ‘S’ Club members that participated in this year’s Penn State Alumni Challenge for former Student-Athletes by making a donation to Penn State Athletics from July 1, 2012 – June 30, 2013 have an opportunity to purchase tickets for the Nebraska (Nov. 23) and UCF (Sept. 14, 6 p.m.) games. Tickets will be assigned at the time of purchase for the season ticket per game price ($55), a savings of $30 per pair of tickets. There is a limit of two tickets per game.