PSU news by
Penn State's student blog



Smarten Up Your Purse for Beaver Stadium

It was one of the saddest sights I have seen in a long time. As students clamored to swipe their IDs at gate A to head into Beaver Stadium, I looked back and saw it. Purses. At least seven of them, person-less and defeated by the trash can. My heart was broken, and there is one Penn State student I know who feels the pain and heartbreak on this issue even more than me.

“My goal is to get my SmartPurse in everyone’s hands so that they never have to throw a purse away again,” said Nicole Kelner, a junior majoring in advertising with a minor in entrepreneurship.

Beaver Stadium’s new bag policy has especially been a problem for girls who are used to strapping on their cross bodies and heading into the stadium to support the Nittany Lions. Kelner immediately saw the opportunity to find a solution to the new bag problem and looked into a way around the new restrictions. According to the new policy, fans can bring in a small clutch/wallet no larger than 6×4.

Kelner has sold her revolutionary SmartPurse for a little over a year. The bags include a pocket on the purse with a clear touch sensitive plastic, making it easy to use your phone even without needing to unzip your bag. For girls like me who are attached to their phones 24/7, it is the perfect solution to a #firstworldproblem.

Her latest design is a wristlet that measures slightly smaller than 6×4, which also includes that clear, phone-accessible plastic. The Smart “wristlet” is being marketed for $19.99 and will arrive in time for the Michigan Homecoming game.

Kelner is hoping to tackle (see what I did there?) the Penn State market before branching off in other cities or schools. She even gave me a sneak peak at the Eagles colors she has on hand to be used soon.

You can purchase your SmartPurse on Nicole’s website here, or check out her Etsy site here.

Your ad blocker is on.

Please choose an option below.

Sign up for our e-mail newsletter:
Support quality journalism:
Purchase a Subscription!

About the Author

Mara Kern

Mara is a senior majoring in public relations with a minor in business. She is from Cranberry Twp., PA and enjoys blogging, cats, tweeting, and not wanting to graduate.


Other posts by Mara

10 Questions With 2015 SPA Director Liz Malara

The Student Programming Association, or SPA for short, is one of the most funded organizations on campus. Between bringing music acts, comedians, or countless other forms of entertainment, everyone at Penn State has probably taken advantage of one of SPA’s free programs. From Keenan Thompson to Timeflies, SPA has plenty of awesome acts to live up to for next year, so we caught up with the newly selected Director, Liz Malara, to ask her ten questions.

Started From Altoona Now I’m Here: Mara Kern’s Senior Column

Stereotypical Ways to Decorate Your Mortarboard

We Want To See Your Best Campus Snow Sculptures

If you’ve been brave enough to leave your dorm or apartment, we hope you had the good sense to build a snowman.

Thanks For The Memories: Ethan Kasales’ Senior Column

Onward State staffer Ethan Kasales reflects on the past few years and everyone who helped make his college experience so rewarding.

Send this to a friend