California Tortilla’s Arrival Means Free Burritos
A few weeks ago, we revealed that a new Mexican restaurant will join the fight for student’s burrito cravings and add its name to the Qdoba-Chipotle rivalry. California Tortilla plans to come out swinging with some competitive deals and appetizing promotions.
California Tortilla will host a soft opening in its new State College location this Monday, Dec. 8. According to Alicia Sellitti, a California Tortilla representative, this soft opening is to simulate dry runs, to work out the kinks ranging from electrical problems to operating malfunctions, and to make sure everything goes according to plan for the grand opening.
After winter break, California Tortilla will welcome students back to Happy Valley with a grand opening on Thursday, Jan. 22, the second week of classes. The DC-based casual eatery will showcase its prized Mexican goods by serving free burritos and drinks for both lunch and dinner service throughout day. Yes, you read that correctly.
Along with this already irresistible promotion, California Tortilla will offer the first 20 customers in line free burritos for a whole year.
You can pick your jaw up off your keyboard now.
The restaurant will comfortably seat 60 patrons inside, with additional outdoor seating during the warmer months. Customers will be able to avoid the usual downtown parking irritation, as California Tortilla will offer its guest reserved parking spaces in a private lot.
Though construction continues to progress in these final weeks before the grand opening, those anticipating the restaurant’s arrival are now able to see the illuminated menu, tables, and salsa stands with a simple peek through the windows.
The restaurant will offer an array of options that may distract patrons from the traditional Mexican eateries. According to Ashook Patel, who shares ownership of the State College’s franchise, “It’s a highly original concept that offers a variety of options, whether it’s adventurous flavors like Korean BBQ or the vegetarian No-Meato Burrito, and that’s something that holds a lot of appeal for millennials.”
California Tortilla hopes its customers will come out in droves throughout the next month. You may want to begin planning how you’ll combat the cold to be one of those first 20 customers.