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Penn Stater’s Startup Changing The Way Students Do Laundry

Doing laundry can be a very annoying task for many college students. From students leaving their clothes inside the dryer, to faulty machines, doing laundry can be a pain in the neck.

Penn State offers Tide Wash and Fold Laundry Program, but that can be expensive for many students. Luckily, there is a new laundry service that is gaining traction throughout college campuses across the country.

Penn State dropout Reid Moncada founded Fitted Laundry in his dorm room in 2018 as a sophomore. It isn’t just a regular laundry service that you can find anywhere, though. The company cleans, organizes, and catalogs your clothes, later allowing you to filter through your clothes like a virtual closet or even donate or sell them through the app.

“What we are trying to build is the infrastructure for the circular economy for renewable fashion, and it is starting with laundry,” Moncada said. “Think of Spotify as a library for your music. Fitted Laundry is a library for your clothes.”

The idea originated from Moncada’s MGMT 215 class during his sophomore year. He sat on the business idea for about six months until his mentor encouraged him to generate $1,000 in a month for the business. It then turned into a side project, but Moncada quickly turned it into much more than that.

“I went to this program in San Francisco called Draper University, which immersed me in the Silicon Valley mindset of thinking globally and making things huge on a global scale,” he said. “When I came in with just the initial thought of a laundry pickup service, there are many that already existed.”

Moncada began to think past just being a laundry service and provide much more than just cleaning your clothes. After realizing that there is $600 billion worth of clothes sitting in America’s wardrobe that will never be worn again, Moncada had the idea of using his laundry service to help people catalog and trade their clothes.

The process of using Fitted Laundry is very simple. Through the app, you can schedule a time for your clothes to be picked up from your doorstep. The clothes are brought to one of the company’s partners to wash, dry, fold, and get photographed. After they are photographed, all of the clothes will be added to your virtual closet. According to Moncada, the entire process from pickup to drop off takes about 48 hours.

The company has continued to grow rapidly in the past two years. As of right now, Fitted Laundry services has more than 1,500 users across 11 cities and 35 universities with just three employees across the country. According to Moncada, Fitted Laundry mainly targets college towns.

Even though Moncada dropped out during his senior year to help elevate his business, the former corporate innovation major has Penn State to thank for part of his success.

“I think I got everything I needed from the Penn State experience from joining clubs and networking, short of that degree,” Moncada said. “To be quite honest, the thing that I took the most value out of was Wall Street Bootcamp. I learned the art of networking, and that’s what opens doors when we don’t have the privilege of going to an ivy league school. That is the chip on my shoulder that I had, which helped me network once I moved to San Francisco.”

Fitted Laundry offers annual, semester, monthly, and pay-as-you-go plans. The subscriptions are offered at a discount as you increase the duration of the plan. To make things even easier, Fitted Laundry accepts LionCash.

Fitted Laundry’s app is available now for download in the App Store and on Google Play.

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About the Author

Frankie Marzano

Frankie is a senior accounting and economics major from Long Island, NY. You can probably recognize him as the typical Italian-American with slicked back black hair. He is an avid fan of the New York Rangers and Mets, along with every Penn State Athletics team. Follow him on Twitter @frankiemarzano for obnoxious amounts of Rangers and Penn State content or email him at [email protected].

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