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Penn State Sophomore’s ‘Plant Man’ Business Growing Rapidly

Hoping to grow your plant collection? The Penn State Plant Man’s got you covered.

William Rebert, also known as the “Plant Man,” makes custom planters using recycled and sustainable materials and sells them via his Instagram account.

Rebert, a sophomore at Penn State studying environmental resource management, started his Instagram page as a way to showcase his succulent garden and plants at home. He didn’t start getting serious about planting until his junior year of high school.

When his friends saw his plants, they encouraged Rebert to start an Instagram page. Thus, his alias as “the Plant Man” was born.

“I had been posting pictures of personal plants on Snapchat and other social medias, and close friends would initially ask for them as small gifts and stuff,” Rebert said. “After a little, I started getting more and more requests, so I decided I should start selling them.”

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Come get your Halloween plants now!

A post shared by 🌵 🍄 🍀PLANT MAN 🍀 🍄 🌵 (@the.plant.man9) on

On his Instagram, Rebert showcases a variety of intricate arrangements, ranging from tiny “shot glass” succulents to huge glass terrariums. When he arranges his plants, Rebert tries to make all of his plants customized with their own little touch.

Some of Rebert’s most popular arrangements come in recycled beer cans, and Penn Staters can’t seem to get enough of them.

There’s a ton of cool ways to design a planter, and Rebert knows that it’s no easy task. Sometimes, an idea will come right to him. Other times, he’ll have to think about what’s he’s feeling in the moment until it all comes together.

However, when designing arrangements, Rebert prefers to go all in, rather than plan it all out.

“I honestly just let it flow. Planting is a really great stress reliever for me and I love doing it. I don’t really go into most of my arrangements with a solid plan,” Rebert said. “It usually just comes together on the fly if I’m being honest.”

As his business has grown, Rebert has needed to adjust to account for the influx of people looking to buy plants. He’s planning on expanding his social platforms to Facebook and Tiktok and do bi-weekly giveaways on his Instagram.

Despite his success, Rebert says there’s one thing above the rest that he hopes folks take from their plants.

“I want to spread a little awareness about what the environment has to give, and how cool plants can really be. I’m a huge advocate for the environment, so I hope to give each and every person a ‘little piece of the outside’ to bring some life into their living space.”

If you’re interested in purchasing your own plant from the Plant Man, check out his Instagram for more details.

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About the Author

Alysa Rubin

Alysa is a sophomore majoring in journalism, and is one of Onward State's social media editors. She was born in Connecticut, but raised in Delco, and wants to make sure everyone knows it. Alysa loves long walks (to her fridge), fun socks, and Philly sports. Alysa also takes pictures sometimes, and will not hesitate to debate you on why Canon cameras are her favorite. Follow @arubin241 on Twitter for some funky and fresh content (read: dog pictures).


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