Maddie Schrader, better known on social media as Moobie, is making her way to Happy Valley. A collaboration with the show “It Girl” and Twisted Tea, the icon is hosting a party at 9 p.m. on Friday, November 1, at Champs Downtown.

“It Girl,” a sub-product of Barstool Sports, houses trendy pop culture and entertainment content. Much of the content features Schrader and is a huge part of her brand.

Joined by former teammate and best friend, Kelly Trotta, better known as Smelly, Schrader will be in attendance for Saturday’s home game against Ohio State. The pair are visiting college campuses and football environments across the country in pursuit of finding the student section of the year.

Schrader got her start on TikTok after her internship with Barstool and signature taglines such as “Sit Awn It” and her chicken Caesar salad rankings surfaced.