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Brainstorming Penn State-Specific NIL Deals That Just Make Sense

The notorious NIL era has brought many eye-opening deals between athletes and brands to facilitate student-athlete compensation.

Oftentimes, the highly-touted athletes will partner with luxury or well-known brands, but in other cases, smaller brands find an athlete that makes perfect sense to represent their product.

Recently, Penn State football’s Chop Robinson partnered with the Pennsylvania Pork Producers Council to promote, well, pork chops.

It proved to be a deal we didn’t want, but a deal we needed.

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This had us wondering; what other Penn State student-athletes could partner with brands to promote the perfect product? We decided to brainstorm a few ideas for ourselves.

Mac Podraza: Kraft Mac & Cheese

This one, like Robinson’s, is all in the name. Penn State women’s volleyball setter Mac Podraza has been a star at Rec Hall since transferring from Ohio State and is deserving of an NIL deal like this one.

We have yet seen an NIL deal within the macaroni and cheese industry, so Podraza can be a pioneer in the cheesy noodle sphere.

Olu Fashanu: Trojan Condoms

What’s one thing that Olu Fashanu and Trojan have in common? They give you the best protection.

We can only imagine how funny the promotions and advertisements for this deal could be, and just for that reason, this must come to fruition.

Puff Johnson: Gopuff

Puff Johnson can get up and down the floor just as fast as Gopuff can deliver any of your food or drink needs. These two are both glue guys as well.

You’re in a crunch and can’t pick up food? Gopuff. It’s late in the game and you need a defensive stop? Puff. Each are reliable options for you.

Dominic DeLuca: Captain Crunch

Dom DeLuca is the second-ever player to wear No. 0. The number is given to a captain who is a “tough, disciplined, dependable, physical leader.” A great player to match with a great cereal makes one amazing NIL deal we can all appreciate.

Zakee Wheatley: Wheaties

This one was definitely meant to be. The names are eerily similar, and Wheaties is known for featuring athletes on its cereal boxes. Would the box change its name to “Wheatleys?” It’s surely something to consider.

We think this collaboration would be awesome and a great way to market the cereal to Penn State fans.

Jaylen Reed: Barnes & Noble

Yes, more play on words. What does Jaylen Reed do on the field? He reads the offense in order to make big plays. Why would somebody go to Barnes & Noble? To buy books so that they can read them. See what we’re doing here?

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About the Author

Aidan Conrad

Aidan is a senior interested in story-telling photography and is a social media editor at Onward State. He grew up in Dallas, PA and although he is from NEPA he is a big fan of all of the Philadelphia sports teams. You can find him on Instagram @shotbyconrad, on Twitter @shotbyconrad, through email [email protected], and can see his work on his website aidanconrad.com.

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