Penn State will do away with self-serve options and introduce mobile ordering to promote social distancing.
The event will provide updates on testing procedures, campus safety protocols, and data sharing.
Cullors' work has largely surrounded combating anti-Black racism.
Penn State will also adopt a 96-hour quarantine period for print or physical materials.
The competition marked the first professional sports tournament since the coronavirus pandemic began this spring.
"The whole 'politics need to stay out of sports' is nonsense. If anyone knows how to work together and get towards a common goal, it is athletes."